Thursday, 22 August 2013

Creation Of Beauty Is Art

What is Public Relations? Public Relations is the practice of managing the spread of information between an individual or any organisation and the public. Public Relations may include an organisation, or individual gaining exposure to their audiences using topics of the public interest and news item. While am often asked that question, when one asks about the course that  I am doing. At times people tend to misunderstand the concept of the Public Relations, thinking that the only thing you do in Public Relations is write press release,and do blogs, whereas PR is a broad field and you can diverse into fashion, beauty,sport,events, the corporate side of it(after all writing press releases all day sucks) and the list goes on. My interests are rather into beauty and fashion side of Public Relations, following the foot steps of the PR Guru and founder of the Red PR Julia Labaton.
Julia Labaton , President and Founder of Red PR.

One of the women who inspire me is Julia Labaton, President and founder of Red PR. RED PR  is a strategic communication firm specializing in beauty, fashion and lifestyle brands. Red PR customize programs to support their clients business goals. Julia Labaton is a communication strategies with 20 years experience, she honored her expertise in communication, beauty and fashion through position at shopPR, LippeTaylor communications, vogue magazine.

Julia Labaton has taken PR to another fun level, making other people feel and look beautiful, enhancing their inner beauty and boosting their self-esteem. Julia helps cosmetics companies build their brand awareness to various above the line media, such as your Vogue magazines, Elle, Cosmopolitan.

source:facebook
I mean who does not want to look pretty all day everyday. LADIES....after all we cannot leave the house without a touch of foundation,eyeliner and mascara.

Julia's best work advice:

  • Listen carefully, observe ask questions, do not assume.
  • Be proactive in your career
  • Keep up relationships with peers throughout your career. Move likely than not your paths will cross again people become resources in your life. Powerful people create powerful alliances.
  • Be honest, maintain your integrity do what you say you are going to do and clean up your mistakes, when you mess up " fess up" right away.  
Being in the Beauty side of PR brings out the famine side of every woman, you cannot feel good if you do not look good on the outside.

9 comments:

  1. Public relations is undermined by many because it is not engineering,medicine or law because of the lack of in-depth knowledge as to what PR really is and what it entails. PR is indeed broader than writing press releases all day. I also think we should take the advice given as we will be going to the workplace next year.very interesting and informative blog.

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    1. Yes indeed it is undermined, but funny enough when ones organisation is in trouble we are the first people that they call. That is when they know our worth.

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  2. I think that even people within the industry, think PR is just about building the brand of the organisation and nothing more. PR is about events and many other things, in your case guess the beauty side of it lol. I think the layout of your blog is beautiful by the way.

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  3. I fully agree with the statement that a lady should never leave her house without at least some eyeliner on!!

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    1. yeah sizo, I know you never leave the house without an eyeliner.

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  4. I love the layout.....I didn't know anything about PR and for me to read this blog its quite interesting how broad PR is, indeed very informative and interesting.

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    1. Thank you....yes PR is quiet interesting and broad.

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